The culmination and curation of the Map My Summer project, the “We Were Here” video by Screen Australia, has premiered in Sydney. Way to make me nostalgic while I am overseas. Getting my name in the credits at the end is pretty cool though, I think this is a first for me!
httpvh://www.youtube.com/watch?v=DCS5N9ENW9A
Happy Australia Day 2011 to all the aussies who read my blog! Ernesto, 3DM and I worked hard to deliver the first YouTube custom logo for Australia ever and a custom video mapping gadget! The basic premise is that Australians can upload videos to YouTube and plot them on a map. This map then visually “fills in” to create essentially remap Australia in terms of summer memories. I am really looking forward to seeing how much momentum we can build off this one and it is great showcase for local creatives.
Custom YouTube logo and youtube.com/MapMySummer gadget
Google also put up a custom doodle for today, which indirectly drives through to the YouTube channel too:
Google doodle for Australia Day 2011
Is it weird that I get a buzz from having input into the creation of these programs that re-craft some of the most recognised brands in the world? Must be my inner marketing geek showing through…
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