CRM software runs my life

Month: June 2011

Life in Start-up Country

Life of a Start-up
Living in a corporate apartment in the SOMA district of San Francisco is pretty glamorous. Cheerios, bottled pasta sauce, a coffee percolator and a laptop on the couch. Still, it’s quite a good experience and I have enjoyed the feeling of being amongst it all. Luckily I actually still get a wage from a company that is doing better than break-even, so I guess I’m not really living the start-up lifestyle.

Meetings happen faster here, you don’t have to think about timezones and languages so much and you can talk to product face to face if you don’t agree with their direction. These are things that are easy to take for granted if you work in the US. On the flip side the diversity and distance challenges in APAC make it an incredibly exciting area to be working in.

It would be nice to have the best of both worlds, but not sure when or if that will happen. I’m starting to think that the best way to operate is to make APAC as self-sufficient as possible. Borrow the good things, and go it alone in areas you don’t agree. I think we can even get to the point where APAC is the innovative region and the US can learn from us. That sounds like an inspiring challenge to me. It’s not quite a start-up, but it’s the same skills right?

 

Map My Summer Australia

The culmination and curation of the Map My Summer project, the “We Were Here” video by Screen Australia, has premiered in Sydney. Way to make me nostalgic while I am overseas. Getting my name in the credits at the end is pretty cool though, I think this is a first for me!

Hills Bros Coffee on the Bay desktop background

Welcome to San Francisco

Hills Bros Coffee on the Bay desktop backgroundI’m in the land of the Start Up. The sky seems a little bluer and there is a cloud based business on every corner. Viral cloud engagement analytics seems to be whats buzzing here. Who is funding all these businesses? It can’t be entrepreneurs mortgaging their houses like in Australia, I thought it was impossible to get a loan in the US? I guess the Angel and VC markets really are all here.

The story of Hills Bros Coffee is a pretty good SF anecdote ironically. Wikipedia notes that the brand started as a great family company passed down the generations, surviving World War II and merging with another coffee company. Then the family sold out to the Swiss Nestle, who sold it to the US based Sara Lee, who then sold into the Italian Massimo Zannetti (aka Segafredo) mega-coffee group.

Regardless, this $1.2b 120,000 tonne completely vertically integrated Italian company has vacated this prime piece of real estate – but Mozilla is moving their 125 CA-based employees into the 15,000ft building. Their gross profit was $43 million and is based on freely available software. New World Order?

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